In this keynote session Fernando Medin, president and MD, Warner Bros. Discovery (WBD) Latin America and US Hispanic, will discuss his business strategy and plans for the region in 2024. Mariano Cesar, chief content officer Latin America, and Pablo Zuccarino, chief content officer & general manager, Kids Latin America will come together to discuss WBD’s approach to content creation and programming strategy. From unscripted to scripted and kids commissions, to acquisitions and linear to streaming, find out how WBD is pioneering original programming across Latin America.

Spanish translated into English